Waste and Markdown

Waste and Markdown

Minimise waste and maximise revenue

Waste and markdown

Increase sell-through and reduce loss
with the right price at the right time

Finding the optimal markdown approach can improve cost and time effectiveness. It can maximise sales volume and reduce stock write-off and waste.
But it’s not easy.

Squeezed margins

Squeezed margins

Retailers continuously search for ways to reduce the cost of fresh food waste, deletions and end-of-season lines, as waste costs can easily exceed 5% of fresh food sales. Markdowns, or reduced to clear, puts increasing pressure on slim food margins, so it’s vital to find ways to cut the cost to maximise operating margins. From seasonal changes and carrying the wrong stock, to ineffective markdown pricing, it’s easy to lose revenue unnecessarily.

The ethical dilemma

The ethical dilemma

Governments, charities and public opinion are putting increasing pressure on grocery stores to reduce the amount of waste going to landfill. But as fresh food sales account for a significant amount of a store’s revenue and are a top reason to shop for customers, it’s vital that products are available and shelves are well stocked. Accurate demand forecasting, forecast accuracy, dynamic weather conditions and finding the balance between food waste and customer satisfaction throughout the day are perennial challenges, and excess stock will always occur. So it’s important that retailers have a safety net to manage end of life products.

Out-of-touch methods

Out-of-touch methods

Up to 60% of a grocery retailer’s sales can come from fresh produce, yet there are few robust and proactive approaches to minimising waste, minimising labour costs, and maximising sell-through before end-of-life. Many retailers look to their data for help, but analytics is only half the solution: accurate price reductions are only valuable if implemented. Too often decisions are made at the discretion of store managers.

The results


per year saved

The UK arm of a global retailer saved over £20m a year in direct costs by implementing new markdown optimisation pricing and processes optimised for time, store, and stock


of opportunities

A top grocer identified $47.9m of immediate opportunity in a pre-roll out trial of our waste and markdown optimisation solution


cost savings

The world’s largest retailer realised a $0.27Bn cost saving in its lead market, with a reduction in store labour

Solve challenges with our dynamic markdown pricing software

Reduce waste
Reduce waste

Reduce markdowns while avoiding stock write-off

  • Save 9-24% of fresh waste costs in the first year
  • Calculate optimal markdown values by store/product/day to maximise sell-through and minimise waste
  • Guide store activities to maximise sales volume and reduce stock write-off and waste
Ensure markdown compliance
Ensure markdown compliance

Ensure markdown compliance in stores and trust your data

  • Achieve performance gains with store compliance reporting
  • Get price analysis that combines our experience with your store, product and process data
  • Enable visibility from the store to head office
Future-proof processes
Future-proof processes

Future-proof your processes and improve efficiency

  • Refine structure and process through compliance and markdown insight
  • Ensure continuous development of accuracy through an algorithm feedback loop
  • Avoid future store issues with insight delivered to head office measuring forecast accuracy and ranging decisions

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